THE "GO TO" PLACE FOR ANYONE INTERESTED IN SPECIALTY FOOD MARKETING.
Farmers' Markets
People love to shop at farmers' markets. The number of farmers' markets and attendance have risen nicely in recent years.
Here's a quote from the USDA:
"Direct marketing of farm products through farmers markets continues to be an important sales outlet for agricultural producers nationwide. Farmers markets, now an integral part in the urban/farm linkage, have continued to rise in popularity, mostly due to the growing consumer interest in obtaining fresh products directly from the farm. In mid-2008, the farmers market directory listed 4,685 farmers markets operating in the United States, representing an 6.8 percent increase from 4,385 farmers markets in 2006. This growth clearly indicates that farmers markets are meeting the needs of a growing number of farmers with small- to medium-size operations".
In addition to fresh produce most farmers' markets also include food offerings and regional specialties such as maple and other syrups, jams, preserves, honey, packaged soups and sauces, baked goods, cheeses, chocolate and desserts, herbs, spices, condiments, and other specialty items.
Have you considered offering your product to this large and growing market?
www.OnlyatFarmersMarkets.com is a popular clearinghouse promoting farmers' markets with feature stories, video, forums, exclusive content and an active social network. It attracts highly educated, health conscious and motivated consumers who understand the value of fresh, local foods and support local farmers.
"Buy Direct - the Virtual Farmers' Market" is a new (Spring, 2009) addition to the site and is offering 6 months of FREE advertising in two of 25 categories. Our "Virtual Farmers' Market" is open 24/7 and is looking for additional listings. Check out the site for further details.
Here's a quote from the USDA:
"Direct marketing of farm products through farmers markets continues to be an important sales outlet for agricultural producers nationwide. Farmers markets, now an integral part in the urban/farm linkage, have continued to rise in popularity, mostly due to the growing consumer interest in obtaining fresh products directly from the farm. In mid-2008, the farmers market directory listed 4,685 farmers markets operating in the United States, representing an 6.8 percent increase from 4,385 farmers markets in 2006. This growth clearly indicates that farmers markets are meeting the needs of a growing number of farmers with small- to medium-size operations".
In addition to fresh produce most farmers' markets also include food offerings and regional specialties such as maple and other syrups, jams, preserves, honey, packaged soups and sauces, baked goods, cheeses, chocolate and desserts, herbs, spices, condiments, and other specialty items.
Have you considered offering your product to this large and growing market?
www.OnlyatFarmersMarkets.com is a popular clearinghouse promoting farmers' markets with feature stories, video, forums, exclusive content and an active social network. It attracts highly educated, health conscious and motivated consumers who understand the value of fresh, local foods and support local farmers.
"Buy Direct - the Virtual Farmers' Market" is a new (Spring, 2009) addition to the site and is offering 6 months of FREE advertising in two of 25 categories. Our "Virtual Farmers' Market" is open 24/7 and is looking for additional listings. Check out the site for further details.
Tags: cheese, condiments, farmers', herbs, jams, jellies, maple, markets, preserves, regional
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