I have several retail shops who are interested in selling my beef jerky. They want to know a price.
Here is my initial thought. I have been selling at events for 4.50 (35g bag). I also sell for 4.00 for 2 or more bags as a "special deal".
What do you think about selling to retailers for 3.50? Thats about a 27% margin for them. In Stephen's book he mentions 30% is normal.
1.00 profit for a small item like this, do you think its OK/fair?