Los Angeles, CA
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MISSION STATEMENT: BETA Food Consulting provides our customers with comprehensive product development services that incorporate technical innovation, culinary creativity and marketing expertise for success from ideation to commercialization and product launch. PROJECT DEVELOPMENT PLAN: CONCEPT DEFINITION o Definition: Establish clear understanding of client’s project parameters o Concepts: Generate new product ideas and recommend options o Research: Validate technical feasibility and marketplace viability PRODUCT DEVELOPMENT o Benchtop Phase: Formulate prototype that incorporates client mandatories, including nutritional specifications, cost parameters, processing requirements and packaging needs o Optimization: Refine prototype based on client or consumer feedback o Compliance: Generate nutritional panel and ingredient statement that comply with NLEA requirements o Packaging: Develop package copy and provide creative direction to highlight product benefits o Integration: Employ cohesive strategy that encompasses culinary product standards, market appeal, technical innovation, quality, cost parameters, processing requirements and packaging needs o Client Service: Maintain regular communications to keep client informed of project status COMMERCIALIZATION & LAUNCH o Manufacturer Identification: Investigate and audit manufacturing facilities to find optimal manufacturing partner o Quality Control: Establish QC parameters and process manual to ensure product quality and standards; determine final product and packaging specifications and offer recommendations for storage and handling o Forecasting: Translate client assumptions into manufacturing forecast to determine production quantities o Marketing Planning: Recommend cohesive support plan based on client budgets o Production: Physically present for any and all production trials as requested by client PROJECT EXPERIENCE: BETA Food Consulting keeps aware of current trends in the marketplace and has access to new and innovative ingredients and technologies to keep our clients at the forefront of new food and beverage opportunities. Our experienced product development background includes a wide range of food categories, hands-on manufacturing and marketing experience, and an established ingredient supplier/processing facilities network. Product experience includes: o Nutritional Bars: Extruded, High Protein/Low Carbohydrate, Baked Bars, Granola/Cereal type bars o Nutraceuticals: Beverages, Bars, Fortified candy chews, Children’s products, Dairy and Juice products o Dry Mixes: Beverages, Meal replacements, Soups, Seasoning blends, Fortification blends, Bakery mixes o Aseptic Beverages: Meal replacement type beverages, Coffee concentrates for foodservice blended beverage application o Retorted Products: Canned fruits and vegetables, Canned beans, Beverages (“regular” and nutritionally enhanced), Soups/Stews, Pasta and other meals o Still and Carbonated Beverages: Isotonic, Partial/full juice, “Wellness” style beverages o Vegetarian Products: Meat analogs, Ready-to-eat meals (frozen/refrigerated/retorted) o Smoothies: Frozen, Refrigerated, Shelf-Stable – with and without fortification, ready to drink and concentrates for foodservice application o Ethnic Foods: Tapenades, Chutneys, Frozen entrees, Marinades, Seasoning blends